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Own a Fortress

Josh and Kaitie are here to fuel your dreams - watch how a fuel franchise sparks 70-90% ROI and lasting growth!

Why Fuel Fortress?

Flexible Franchising

Adapt your franchise to your local market. Customize offerings to meet community needs while maintaining the Fuel brand's core identity.

Preferred Partnerships

Access exclusive deals and top-tier services. Our trusted partnerships for equipment, legal support, and more streamline operations and lower costs.

Recurring Revenue

Secure steady growth with subscription memberships—build loyalty, generate consistent income, and create a strong foundation for long-term success.

Proven Business Model

Leverage the success of the Fuel brand. Tap into proven strategies that ensure a smoother path to profitability, backed by an established track record.

Optimized Supply Chain

Secure premium products at competitive prices. Our partnerships with distributors and suppliers ensure consistent quality and maximize your franchise's efficiency.

Turnkey support

Simplify your launch with our full-service support. From website implementation to staff training, we provide everything you need for a smooth and successful start.

Attractive ROI Potential

Tap into the booming fitness and wellness market. With a proven model, Fuel franchises deliver a strong return on investment—up to 90% in the first year.

Competitive Edge

Stand out with Fuel's unique concept. Combining luxury fitness and custom meal prep, we offer a one-stop solution that attracts health-conscious customers.

It all starts with a story

It all starts with a story

Josh and Katie opened Fuel Nutrition in 2017, laying the foundation for the Fuel brand. In 2022, they launched Fuel Fortress—the gym franchise redefining the fitness industry.

I want to own a fortress.
Fuel Fortress is Born

Fuel Fortress is Born

Headquartered in Bowling Green, KY, the first Fuel Fortress location saw rapid success—leading to the opening of the brand’s first franchise in Franklin, KY.

I want to own a fortress.
Fuel Fortress Scales Fast

Fuel Fortress Scales Fast

Soon after the success of the first franchise, new locations began opening rapidly, expanding Fuel Fortress across the Midwest.

I want to own a fortress.
Fuel's Next Steps

Fuel's Next Steps

Fuel Fortress is expanding nationwide—building a movement, a family, and redefining fitness city by city. If you’re ready to change lives and own a business, open your Fuel Fortress today.

I want to own a fortress.